WAY TOO LATE for the party for Sony, but better late than never, right? Well Sony hopes that is the situation with a new surprising loyalty reward program for Playstation gamers called Playstation Stars.

In a nutshell, Playstation Stars will have you getting rewards by completing programmed campaigns, activities, trophies etc., all that for just playing games.

As per the Playstation blog, all requirements for rewards will be changing with each month and can vary, including the possibility to reach a Platinum in a game first than your local time zone and area.

With this, there will be a Loyalty Points system that users can collect by completing the challenges and can be redeemed, particularly for your PS Wallet for the PS Store, including games and the physical gear that Playstation sells too.

With this announcement, it was mentioned that Sony will launch digital content as "collectible" and while emphasizing that there are not NFTs, the truth is that the distribution and how you can get them practically emulate how NFTs are treated nowadays.

The program is expected to launch later this year.

Via Playstation