One again we are hearing on international's interest in the gaming and entertainment world as the usual "Bigger Fish Eats the Other One" (maybe not eat but you'll get it), Embracer Group received a surprising investment.

It has become public knowledge that Saudi Arabia’s Public Investment Fund, one of many of the investment firms set up by the Crown Prince Mohammed Bin Salman, had made a $1 billion investment.

Practically and to give an analogy of the Bigger Fish above, Embracer has been on a shopping spree on his own having amazed gaming studios and more recently, Dark Horse Comics and most of Western Studios of Square Enix including Eidos Montreal, Crystal Dynamics and Square Enix Montreal and you would not expect needed investment on the other side.

The Saudi Kingdom has been letting itself be noticed for more than a year, even competing with Chinese gaming conglomerate Tencent and gaining presence with investment with many gaming companies, including Nintendo as one of the biggest surprises. 

Via: Bloobmberg